VOCES Presents:
VOTO LATINO 2024
A film by Bernardo Ruiz
In the 2024 U.S. presidential election, Latinos are projected to account for 14.7% of the electorate, representing a record 36.2 million eligible voters. VOCES: Latino Vote 2024 will delve into the policy priorities of this crucial and politically diverse group of voters through a set of immersive dispatches.
Republican and Democratic campaigns are courting Latino voters more aggressively and earlier than ever, with the short-term aim of winning elections and the long-term goal of building political power. The stakes for both parties are high, especially in a charged race between former President Donald Trump and President Joe Biden. An added variable is the unpredictable impact of a third-party candidate on unaffiliated, non-partisan Latino voters.
VOCES: Latino Vote 2024 looks closely at the landscape and trends within specific U.S. states. In Arizona, what used to be a Republican stronghold has transformed over the last decade. A new generation of organizers engages Latino voters in the face of anti-immigrant policies, the hard-right rhetoric of Republicans, and Biden’s current border wall policies. In Nevada, Latinos are projected to account for 1 in 5 voters. One of the groups most sought-after by politicians is the powerful Culinary Union, which is more than 50% Latino. California has one of the largest and youngest Latino populations in the country, fueled by a growing number turning 18 every year. Candidates must consider youth and digital engagement in a climate of economic anxiety, political polarization, and an organized backlash against civil rights.
